SOENARTO, Akiko Salsabila; WAHYUDIN, Nanang. Sentralitas Merek Menjadi Pusat Kehidupan Konsumen. MANDAR: Management Development and Applied Research Journal, [S. l.], v. 6, n. 1, p. 64–79, 2023. DOI: 10.31605/mandar.v6i1.3395. Disponível em: https://ojs.unsulbar.ac.id/index.php/mandar/article/view/3395. Acesso em: 2 may. 2026.